Email Marketing Features

List of all features included with every Envoke account.

EMAIL CAMPAIGNS

Easy to use email editor: Create beautiful, responsive emails with the built-in drag and drop editor.
Dynamic content lets you deliver relevant content to your contacts based on their interest.
Precise targeting based on subscription, interests or a combination of contact fields, tags and past campaign activity.
Send test emails to yourself or a group of test recipients before launching your e-blast.
Optimize for mobile: show or hide content on mobile or desktop view.
Scheduled sending deploys email campaigns while you’re away.
Merge fields into your emails from contact records for added personalization.
Preview your email on desktop or mobile screens.
Preheader text to increase open rates of your messages.
HTML editor is available for technical users.
Hosted archives page displays back issues of emails; you can link to this page from your website.
Link tagging with UTM tags connects email traffic to Google Analytics.

All data is stored in Canada – including backups.
Full compliance with a multitude of federal and provincial privacy and anti-spam laws.
Advanced CASL compliance with rolling expiry date management, consent expiry reminders, consent change history and much more.
GDPR compliance ensures your contacts in the EU are treated in accordance with local privacy laws.
Data encryption in transit and at rest keeps your data secure at all times.
Mandatory emails let you send communications that are exempts from consent requirements.

Basic email campaign metrics: Opens, clicks, failures, consent changes and links clicked in specific date ranges.
All metrics are drill down to the list of individual contacts.
Advanced analytics include soft/hard bounces and various types of preference changes.
Report by domain help troubleshoot domain specific issues.
Unfiltered failure report for full transparency and technical analysis of bounces.
List growth: New subscriber acquisition and list churn trends.
Email campaign performance trends over time.
Detailed churn report: knowing why you’re losing subscribers helps you put a plan in place to reverse the trend.
Track email traffic in Google Analytics with link tagging in emails campaigns using UTM tags.
Usage by sub-account allows account administrators to review usage by department.

Subscriptions keep track of contacts’ communication preferences. Contacts can opt in and out of subscriptions any time.
Tags can be assigned to contacts for internal segmentation. Tags cannot be updated by contacts.
Custom fields allow you to store data that is specific to your account.
Import existing contact lists. We keep an eye on import activity to prevent abuse and spam. Option to use a foreign key.
Advanced segmentation lets you filter your list using a combination of subscriptions, tags, fields and email campaign activity to create targeted lists.
Export any list, any time into a CSV file. Exporting can be restricted by user roles.

Intuitive, drag and drop form builder: create simple sign up forms or complex multi-step forms in minutes without having to touch any code.
Fields to fit your needs: Dynamic fields, custom data, hidden or mandatory.
Consent is collected during form submissions. The location of contacts is auto-detected to ensure they are handled according to local privacy legislation (CASL, CAN-SPAM or GDPR)
Confirmation emails or a series of welcome messages can be sent to anyone who fills out a form. Welcome each new subscriber!
Form styling is editable from the visual editor. Custom CSS editor is available for technical users.
Alerts can be setup so you don’t miss important form activity.
Multi-step forms break down long forms to collect data in stages.
Auto-detect location based on IP address.
Pre-filled known fields make it easier for known contacts to fill out additional forms.
Flexible layout options for responsive, single or multi-column display.
Field display options are managed from the unified from editor. Display fields as checkboxes, radio buttons, drop-downs or note fields. Mobile optimized.

Unlimited user logins for your team at no extra cost.
User role-based permissions ensure that every user in your team has access to the right features for their role.
Unlimited sub accounts under a primary “umbrella” account to share credits and take advantage of bulk purchase discounts.
Custom domains can be connected to be used with Envoke at no extra cost (we setup SSL for you) for consistent branding for your organization. For example https://communications.yourdomain.com

Authenticated domains ensure high inbox delivery rates.
Feedback loops for major ESPs automatically remove addresses associated with spam complaints.
Bounce management systems detect and automatically unsubscribe undeliverable email addresses.
Complaint monitoring keeps an eye on outgoing campaigns to detect anomalies.
Reputation management ensures our sending IP addresses are always in good standing and stay out of blacklists.
Fully managed sending infrastructure and SMTP servers
Easy unsubscribe: an unsubscribe link is automatically included in all outgoing emails.

RESTful APIs: insert contacts from third party forms, send transactional emails, and move contacts to and from your CRM and Envoke.
Zapier integrations accommodate one way or bidirectional syncing with dozens of apps.

Free onboarding is included with every new account.
Migration of existing data from other providers include email templates, forms and lists.
One on one training session to teach you day-to-day workflows to ensure you can easily get started using your new account.
Ongoing support is available at no extra cost. Support interactions are consistently rated 95%+ awesome by our users.

Have a look at our product development roadmap for upcoming releases.